The risk is huge that a new domain you have bought will be penalized by Google in the beginning and put in the so called sandbox if if you build links to the domain to quick.

What you need to do to avoid the sandbox, and getting listed way back in the SERPS, is to as quick as possible put some relatade content on the site. Just some text including the keywords your site is about.

By doing this the search engine can easier identify you site and when you are ready to start your project your site probably has enough trust to avoid the sandbox.

I do this with all my new domains and it certainly helps alot. Try it yourself. This makes the SEO work much easier.

Yesterday I was attending the yearly SEO-event here in Sweden. The search engine optimization business is still quite small here compared to USA and other markets but it is growing every year. This year over 60 persons attended this full day event.

It started out with some free networking and this time I focused on getting to know other entrepreneurs and SEO professionals I had not talked to before. A lot of awesome new contacts and my pocket was full of business cards after just a few hours.

The next step was a series of speakers talking about subjects like perfomance based Internet marketing, domain name strategies and entrepreneurship. Every single one of them were very interesting even if most of it was not new for me.

After this the organizers had prepared a wine tasting and a following dinner. And after filling our stomachs with excellent food the sponsors served massive amounts of beer and wine, and you can guess where we went after that. A very nice and rewarding evening.

Me and a couple of other entrepreneurs. Pic by Mattias Nyberg

Pic by Marcus Westberg.

Pic by Anders Granström.